Post Production

What exactly is post production ?

To clarify this fundamental question, it is essential to understand that so-called post-production is part of the whole process of film production. The word itself simply means post-production. Accordingly, it is the last decisive step in a successful film project. Of course, post-production itself is also divided into different phases. These can vary from project to project but are basically always quite similar. To ensure that the finished product is as it should be in the end, the following steps are carried out exceptionally conscientiously by our team and us. As a result, you always have professional guidance and a trained eye on the result during the creation and composition of your video material.

Phase 1: The viewing of the video material Post production

After a successful shoot, a lot of video material may have accumulated. In the first phase, this needs to be sorted and prepared so that the subsequent editing can take place more quickly and more effectively. Here, the different scenes are sorted and put into a sensible order. This can be done either according to shooting days or, of course, based on the script.

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Phase 2: The actual video editing in a post production

The editing of the video material is also usually divided into two different steps again, as this makes the work more effective and ensures better quality in the finished product.

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2.1 The rough cut

The first step is to cut the finished video material together in its raw form. Simply put, this means that the scenes are already cut roughly as they will be seen in the finished project, but still very roughly. The advantage is that the producers can always check whether the project corresponds to what was intended. You can always make adjustments if necessary.

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2.2 The fine cut

Now that everything is where it belongs, the actual editing work can begin. The art of editing is that the client, or the person watching the finished video, either does not notice the cuts or perceives them positively as a stylistic device. Emotions and messages can be conveyed exceptionally well here, as good editing is a significant factor in success. If you have already worked professionally in film production, you can save yourself a lot of work at this point.

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Phase 3: The sound design in a post production.

It is well known that emotions can be transported incredibly well with the music. Especially when paired with the right images, it can significantly influence, for example, a purchase decision or trust in a company.

Since hearing is usually much more sensitive and critical to inconsistencies, it is essential to work precisely here. An error in video editing is far less noticeable than an asynchronously installed sound or sound effect.

And it is precisely for this reason that sound design is an essential and highly decisive step in postproduction.
An individual sound design creates recognition value! This is why we attach great importance to creating the perfect music and the ideal sound design for your finished film.

Phase 4: Incorporating animation - motion design in a post production

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In this phase, the project is already in the completion stage. Here, changes are made that are usually no longer possible with a standard editing program. It doesn't matter if it's about specific animations or retouching in the moving image. Of course, as with the steps already described, the viewer mustn't notice anything of the editing in the finished product. An excellent special effect that goes unnoticed is usually the most time-consuming. But this effort is worth it! As a professional film production company, we have a trained eye for details that will awaken the right emotions in your viewers. Of course, we always make sure that the lighting conditions are right during filming. Unfortunately, this can never be 100 percent guaranteed, especially when shooting outdoors or in nature. Therefore, minor changes are also made during this phase, such as adjusting the color temperature or contrast.

The conclusion post production.

After successfully completing the above steps, the film project is finally ready. Finally, it is only a matter of choosing the format that is suitable for you. This depends on whether the film will be transferred to a data carrier such as a DVD, for example, or whether it is an advertising film for the online sector. There are possibilities for compression without loss of quality. However, this is then determined individually, depending on the possibilities. During the entire process, it is, of course, essential for us to realize your wishes and ideas in a targeted and accurate manner. Therefore, open and transparent communication is our top priority! We want to inspire you and the people who will see your film or video, so we are thorough in our work. Transparency and a creative spirit sustainably ensure the desired attention you want for your film, no matter its intended purpose.

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